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NIKE MERCURIAL X
Jointly created with the Nike Brand Design team, the MercurialX Summer 2016 campaign for NikeFootballX brings to life the concept of ‘Speed Remixed’ by fusing the rebellious nature of street racing with the high energy of small sided football. The film connects the two unique cultures by portraying the MercurialX boot side by side with its ‘supercar’ avatar in a fast moving, coordinated tag team edit.
CREDITS
Project: NIKE Commercial
Art Director: David Chen
Creative Direction: Village Green
Artists: Simon Fiedler, Martin Pajak,
Bastian J. Schiffer,
Additional CGI Modelling: Rich Jones, Barney Morgan, Ben Koppel
3D Scanning: Holger Biebrach
Sound Design: Resonate
My Job: Animation, Texturing, Shading, Visual Effects, Lighting, Rendering
NIKE MERCURIAL X - BREAKDOWN
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